Mulher de 50 Pode …

Denise Prado em apresentação do espetáculo Mulher de 50 Pode

A Comedy About Maturity, Transformation, and New Possibilities

Theater Production | Rouanet Law and ProAC ICMS

Written by Denise Prado, Mulher de 50 Pode is a thought-provoking comedy that celebrates women over 50 with humor, sensitivity, and freedom.

The play explores the transformations, discoveries, and new paths that emerge with maturity, bringing different generations together through relatable, emotional, and humorous situations.

About the Play

With lightness and intelligence, Mulher de 50 Pode presents stories about women navigating maturity with new desires, choices, and perspectives.

The script transforms everyday experiences into moments of humor and recognition, inviting audiences to reconsider stereotypes surrounding age, beauty, autonomy, relationships, and personal fulfillment.

More than a play about aging, it celebrates the power to begin again, discover new paths, and claim new spaces at every stage of life.

Formats and Possibilities

Theater Production

theater production approved under the Rouanet Law and ProAC ICMS, designed for theatrical seasons, touring, and special performances.

The project combines entertainment, recognition, and reflection, reaching audiences across different generations.

Customized Experiences

The world of Mulher de 50 Pode also inspires gatherings, talks, discussion circles, and cultural activities specially developed for companies, institutions, and different audiences.

These formats may explore maturity, female empowerment, generational diversity, well-being, and new professional and personal possibilities.

Creative and Artistic Team

Denise Prado

Writer and General Coordinator

Denise Prado, autora e coordenadora-geral de Mulher de 50 Pode

Cultural producer, screenwriter, director, and actress Denise Prado has more than 40 years of experience in the arts and cultural sector. She has developed projects for major media outlets, artists, and productions in Brazil and abroad. In Portugal, she created the radio program and stage production Mulher de 50 Pode, a project that celebrates female maturity with humor, sensitivity, and freedom.

Annamaria Dias

Artistic Director

Annamaria Dias, diretora artística de Mulher de 50 Pode

Actress, playwright, and director Annamaria Dias began her career in 1965 and built a distinguished career in television and theater. She directed television dramas and participated in major theatrical productions. The author of 25 plays and founder of VTeatro Produções, she has received honors including the Roquete Pinto, APCA, and Anchieta awards.

Aldine Müller

Actress

Aldine Müller, atriz de Mulher de 50 Pode

With more than 50 years of experience in television, film, and theater, Aldine Müller has become a leading figure in Brazilian drama. She has appeared in landmark productions such as Sassaricando and Rainha da Sucata. Her career and public presence reinforce themes such as female empowerment, art, and active aging.

An Approved Project Open to Partnerships

Rouanet Law

PRONAC 256955
Authorized to raise funds through Brazil’s federal cultural incentive program.

ProAC ICMS

Project 53216
Approved to raise funds through the State of São Paulo’s cultural incentive program.

A Cultural and Relationship-Building Asset

In addition to tax-incentivized sponsorship, Mulher de 50 Pode… can be integrated into corporate strategies involving relationship building, generational diversity, well-being, content, and experiences.

An original project capable of generating recognition, brand presence, and meaningful connections with women over 50 and audiences across generations.

Your Brand Can Be Part of This Story

By supporting Mulher de 50 Pode, your brand connects with a contemporary narrative about female empowerment, generational diversity, culture, and new possibilities.

The project offers opportunities for visibility, relationship building, and customized experiences, connecting companies with audiences who value authentic and transformative stories.