Pedro Lobo — Hoje à Noite
Contemporary Brazilian Music, Recording Production and Live Performance
São Paulo State Cultural Tax Incentive Program | Project 8441 | Brazilian Music
Produced by Árvore Cultural through ProAC ICMS, the São Paulo State Cultural Tax Incentive Program, the project Pedro Lobo — Hoje à Noite brought together recording production, communications and live performance to introduce a new chapter in the career of the singer-songwriter from Amazonas.
Building on his debut album, Silênciothe project developed the EP Hoje à Noite and brought it to the stage, connecting original music, fresh interpretations and established professionals from across Brazil’s music scene.
Hoje à Noite on Video
A New Artistic Chapter
Released in 2013, the EP Hoje à Noite featured six tracks and marked a new chapter in Pedro Lobo’s career. The repertoire brought together original songs, collaborations and interpretations spanning multiple generations of Brazilian music.
Music production was led by Carlos Trilha, a musician, producer and arranger whose credits include work with Renato Russo, Marisa Monte, Lobão and Ana Carolina. The project was directed by José Celso Guida.
The Six-Track EP
- Hoje à Noite — Alvin L. e Dinho Ouro Preto
- Primeiros Erros — Kiko Zambianchi
- Sombras no Amor — Max Viana e Pedro Lobo
- Desenhando Sonhos — Pedro Lobo
- Rua da Paixão — Antonio Villeroy
- É Só Amor — Fred Nascimento
Hoje à Noite on Stage
One of the project’s milestones was the pre-release performance of Hoje à Noite at Teatro Itália in São Paulo on October 10, 2013, as part of Quintas Musicais, a concert series produced by Árvore Cultural.
The tour also included a performance at Teatro Santarosa in Ribeirão Preto, connecting the artist with new audiences and expanding the project’s reach across the state of São Paulo.
The original plan called for three launch performances. Two were presented, leaving behind a body of work that reflects both the project’s artistic quality and the collaborative scope of its production.
The Journey Behind the Project
When Árvore Cultural began working with Pedro Lobo, the album Silêncio had already been recorded. The partnership began by producing and touring live shows built around that repertoire, before the creation of the tax-incentivized project Hoje à Noite.
This journey brought the artist to stages in São Paulo, Rio de Janeiro and Manaus. Highlights include performances at Tom Jazz in São Paulo, Solar de Botafogo in Rio de Janeiro, and Teatro Amazonas and Teatro Direcional in Manaus. This phase strengthened the partnership and laid the groundwork for the new body of work later developed through ProAC ICMS.
Árvore Cultural’s Role
Árvore Cultural led the development and management of the tax-incentivized project, sponsor and partner relations, live show production, and oversight of both communications and recording production.
The project connected Pedro Lobo’s artistic development with a network of musicians, songwriters, technicians, producers, cultural venues and companies committed to Brazilian music
Sponsors
Sponsored through ProAC ICMS by: Savegnago, Rede Graal, Brasforma, Passalacqua, Polar Truck Service, Euro Cargo Express Transportes e Polar Transportes Rodoviários.
Press Coverage
- Amazonas — D24AM Inspired by Everyday Life, Pedro Lobo Launches CD at Teatro Amazonas — D24AM
- Max Viana and Pedro Lobo Perform an Acoustic Show in Manaus — A Crítica
- Pedro Lobo Opens for Fabio Concato at Teatro Amazonas — A Crítica
Key Project Information
Produced by: Árvore Cultural
Cultural Coordination: Dirce Abreu
Artist Pedro Lobo
Director: José Celso Guida
Music Production: Carlos Trilha
Funding Mechanism: São Paulo State Cultural Tax Incentive
Project: 8441
Release: EP Hoje à Noite
Approval Year: 2013
A Legacy That Endures
Album covers, liner notes, documents, photographs and videos preserve the story of a project shaped by musical creation, touring, cultural sponsorship and collective effort. Bringing this archive back into view also honors the people and companies that helped the music reach new stages and audiences.